Context: Triple WP is a WordPress application to help users run start running their websites 3x faster.
Concept: The idea was to exemplify the 3 by using three tones, three lines, and three focus points. By setting the logo on its side by tipping the P on its back, we can have the letter W share the same form as the number 3. The legs on the W were extended to make the viewer read further horizontally.
The same tone of blue was used at the color used for Wordpress to have that association.